Entries by emma totten

7 Reasons to Outsource Your Social Media Marketing

Social media people know what they’re doing! An outside agency is (supposed to be) staffed with people who are experts in their fields and have degrees as well as outside experience in social media management. They will find quality content to post across your social media platforms and be able to engage with your followers. […]

6 Essential Marketing Channels for Nonprofits

Marketing in the digital age gets more and more complex every day. There are new platforms to consider, old platforms to throw out, and overall way too many things for one person to think about. If you’re wondering what marketing channels you shouldn’t be ignoring, you’re in the right place! We’ve elaborated on “The Big […]

5 Myths About Public Relation’s Impact on Journalism

1. Myth: Journalists and public relations (PR) people are opposing forces. Fact: The roles of PR people and journalists are very similar in nature. Often, a PR person will do much of the journalist’s work and simply hand over what they come up with. This could be an idea for a story, essential facts of […]